Leaders In Asset Management, Consulting, & Hotel Turnaround

Our Executive Team

Sader Hospitality Worldwide LLC is composed of a variety of hotel and asset management professionals that possess an extensive range of experience in every aspect of the hospitality industry. Offering a vast wealth of knowledge in hospitality management, consulting, and hotel turnaround, SHW can turnaround any asset in any market.

Ghassan J. Sader, President & CEO

Led by President and CEO Ghassan J. Sader, SHW has performed a wealth of asset and hospitality management, development, and consulting in nearly every established and emerging market around the world. Ghassan is an expert at evaluating all facets of a hotel. From the quality of the staff, daily operations, marketing plan, architecture, and engineering to an asset's standing in the marketplace and its overall food and beverage department, Ghassan is an industrious professional who pours himself into every project SHW takes on.

Specializing in hotel operations and how to efficiently manage a property on a day-to-day basis, Ghassan has been involved in projects of up to $500 million. Currently, he is responsible for the daily operations of all SHW assets. Working closely with owners, Ghassan strategically sets hospitality management goals and oversees the implementation of new business plans down to the smallest detail. When necessary, Ghassan will even remain on location until an asset is stabilized and producing maximum cash flow.

With an emphasis on financial analysis, business plans, profit and loss responsibilities, pricing strategies, sales, and growth, Ghassan is a cost-efficient problem solver. He's resourceful, motivated, persuasive, and sensitive to the myriad needs of each SHW property and effectively utilizes information, establishes priorities, coordinates projects, and foresees problem situations - all while meeting and exceeding highly stringent objectives.

It's Ghassan J. Sader's superior ability to effectively initiate, direct, and effect change that has made Sader Hospitality Worldwide LLC the premier hospitality and hotel management company in its discipline.

Ed T. Anonas, Vice President of Finance and Operations

Ed Anonas is a veteran in the hospitality industry, offering over 25 years of experience with some of the largest and most progressive hotel companies in the U.S. Ed recently worked for The Langham in Pasadena, formerly The Ritz Carlton Hotel & Spa, where he re-organized the finance department to improve employee morale and workflow. Ed also established, coordinated, and administered financial systems, a capital plan, and a reporting guideline for the hotel.

From 2002 to 2009, Ed served as the Director of Finance and Operations for Hotel Bel-Air, a world-renowned luxury Hotel. Ed's operational duties included the hotel management of day-to-day operations, assisting with cost controls, implementing labor productivity standards, and relaying monthly profit and loss reports to ownership. Ed was also worked on the approval of additional 15 suites and a 15,000 square-foot spa at Hotel Bel-Air. His tenure contributed significantly to the hotel's successful management and profitability.

From 1997 to 2002, Ed worked for Starwood Hotels & Resorts and participated in the launch of the new W Hotels. Ed was a member of the original team that developed comprehensive financial controls and procedures for the new brand, which led to significant profit levels and financial accountability. He also participated in launching the Six Sigma Program and received certification through various intensive training.

In 1995, Ed joined the trendsetting Ian Schrager Hotel Group, where he participated in the renovation and transformation of the Le Mondrian Hotel to be the first "hip" hotel in Los Angeles with the addition of Rande Gerber's famous Sky Bar. In 1991, Ed worked for a Japanese-owned company under Shinko Management Inc. and served as Corporate Controller, where he managed the finance and operations of various entities, including boutique hotels and luxury apartment buildings in the US and Japan.

Ed was born in the Philippines and graduated with a degree in Bachelor of Science in Commerce - Major in Accounting. He is married to Regina and they have seven wonderful children, two daughter-in laws, and three grandchildren. Ed is an active board member of the Hospitality Finance and Technology Professionals in Los Angeles where he has served as Treasurer, Vice President, and President.

Teresa A. Holden, Vice President of Sales & Marketing

Teresa Holden has 20+ years of experience as a sales and marketing executive in the hospitality industry in urban and resort hotels. Her past experience with brands includes Ritz-Carlton Hotels, Wyndham Hotels & Resorts, W Hotels & Resorts and St. Regis Hotels. She also has extensive experience with independent hotels and resorts and has worked with Hotel Bel-Air, Sea Island Resorts, Kona Village Resort, Ojai Valley Inn & Spa and Viceroy Hotels.

She has directed teams on an individual and regional level developing the marketing direction and the implementation of sales strategies designed to meet and exceed market share. With an emphasis on measurable results, she has outlined deployment and goals, account management protocols and effective communication of results.

She has cultivated the necessary skills to quickly assess sales and marketing activities and develop targeted and measurable strategies that will increase revenues. Her experience includes creating strategic marketing partnerships, writing and implementing measurable sales and marketing plans, and developing and executing electronic marketing initiatives designed to enhance revenue performance. In addition, she has extensive experience in selecting and overseeing teams for social media and public relations.

Ben Jiou, Vice President of IT

Benedict (Ben) Jiou is a results-driven, enthusiastic and innovative executive with over two decades of highly specialized hospitality industry experience. From technological and financial to managerial expertise, at every turn his career has been defined by strategic direction setting, superior motivational leadership, and a passion for customer service.

Ben started his hospitality career in financial management with the luxury Omni Hotels chain. He held positions of Financial Controller at the historic Omni Parker House in downtown Boston, the 1,800-room Statler Hotel in New York and the 1,400-room Omni Park Central in mid-town Manhattan. He prepared and controlled financial budgets and forecasts and provided financial leadership. He also managed the beta installation of GEAC financial management system when the company decided to decentralize its financial operation.

In a two-year hiatus from Omni in 1990, Mr. Jiou was tasked by a Hong Kong corporation to convert an industrial building in lower Manhattan into a 237 room, 4-star hotel. Ben established a budget of $60 million and coordinated renovation and construction. Recruiting and hiring a team of professional manager, he created policies and procedures, and initiated sales, advertising and public relations campaigns. Ben's tenacity and management ability allowed him to open the hotel on time and under budget, exceeding expectations of the first year proforma by breaking even in four months.

As General Manager of Omni's San Mateo Hotel in California, he managed the wholly owned Omni property with full P&L responsibilities. The property was suffering a loss of over $1 million per year. He created and implemented a business plan to turn the operation around by initiating Quality Management techniques across the board. He reversed a $1.2 million cash loss in 1992 to a positive cash flow by the end of 1993.

On special assignment as General Manager of the Omni Hotel at CNN Center in Atlanta, Mr. Jiou accepted the challenge to manage the showcase hotel for the 1996 Olympics. Ben inherited a demoralized management team and chaotic situation causing a projected 18% revenue shortfall on budgeted $40 million in sales projections. In a non-communicative environment, he initiated a hands-on management style to improve employee attitudes and gain cooperation across every department. His accomplishments included: Improved attitudes, reflected by an internal survey, elevated the hotel from bottom ranking (out of 23 hotels) in 1994 to 9th in 1995. He turned around the financial picture during a crucial time ending the year 22% ahead of budgeted operating profit.

Ben was tagged as Omni's Corporate Director of Marketing Information System to lead a project to identify a strategic direction for the next generation central reservations system. Reporting to the Senior Vice President of Sales & Marketing, Ben directed a task force of two Vice Presidents, two General Managers, four Reservations Directors and the Corporate Manager of Accounting in identifying and implementing a new Central Reservations solution. He presented and obtained approval for a $3.7 million upgrade of the Central Reservations solution with a return on investment in fifteen months. He conceptualized, implemented, and managed this upgrade project through the complete SDLC cycle and standardized all property management systems.

Having proven his ability to think strategically, logically and outside the box, all while effectively collaborating at every level of technology, operations and project management, Mr. Jiou is committed to provide the highest levels of professionalism and service.

Lara Weiss, Director of Revenue Management

Lara Weiss has over 20 years of experience within the hotel industry both as a Revenue Management Director and a Director of Sales. Working in prestigious properties like The Biltmore Los Angeles, Raffles L'Ermitage Beverly Hills and Treasure Island Las Vegas, Lara has experience with both Independent and big brand hotel groups. She has held positions on property ranging from Front Office Manager, Revenue Manager, Director of Sales and Global Director of Sales.

Lara now specializes in Consortia and Travel Agent strategies, Consortia and GDS marketing and maximizing Online Travel Agent (OTA) tools, Working primarily with Independent and Boutique properties and groups.

As the industry continues to streamline the business managed and booked by both corporate and leisure travel agents, Lara is continually expanding her knowledge and maintains a broad understanding of online distribution and a detailed perspective on how to best present your hotel in the GDS and online booking tools.

Areas of expertise include:
Strategic Sales Planning – specifically GDS Marketing and Travel Agent outreach,
GDS Analysis,
Room Revenue Management and Rate Strategy and Corporate Travel Sales